Our

Programs

Program

Member Promotion

We shine a spotlight on our member businesses through ribbon cuttings, social media features, and community events like Viva Calle. These promotions amplify their visibility and connect them with new customers across the ARSCSBA corridor.

Program

Free technical assistance, business training and other resources

The following Local organizations provide ARSCSBA members with free technical assistance, business training and other resources:

Free website creation, individual assistance, Computer training and business training

Government Contracting, certification of women -owned, Veteran-owned and minority-owned business and Procurement assistance

Clean & Safe, Beautification (80% of budget)

The proposed cleaning program will make the ARSC PBID cleaner, more accessible, and more attractive to potential tenants and customers. A regular schedule will be established for most of the maintenance services.  Some maintenance services will be provided on an as-needed basis, while others will be provided on a regular basis.  Services include sidewalk sweeping, graffiti removal, tree trimming, sidewalk pressure washing, litter removal and trash can maintenance and weed abatement.  Beautification services could include installation of street planters, murals, tree lights, etc.

 

District safety services are proposed to make the corridor a safer place.  Security services are proposed to be provided by off-duty officers of the San Jose Police Department. The officers will seek to serve as both a deterrent by creating a visible presence, and as a respondent to incidences that occur. The goal of the program is to increase usability of assessed parcels and address issues which discourage property owners, tenants and customers from visiting assessed parcels, ultimately constituting and providing unique, special benefits to assessed parcels.

Marketing & Communications (10% of budget)

Marketing & Communications activities will be provided to create and maintain an image of the ARSC PBID as a culturally diverse destination with a set of unique opportunities. Further, the marketing program will attempt to improve the overall image of the District as a culturally thriving and diverse community, where differences are embraced and celebrated. The program developed by the property owners will also include several tools to support the efforts of individual property owners and brokers to attract and retain tenants. The ARSC PBID will facilitate consistent and frequent communications with property owners and tenants.

Administration & Contingency (10% of budget)

The administration portion of the budget will be utilized for administrative costs associated with providing the activities and improvements for the ARSC PBID. These costs may include rent, telephone charges, legal fees, accounting fees, postage, administrative staff, insurance, and other general office expenses. The budget also includes a prudent fiscal reserve. Changes in data, lower than anticipated collections, higher than expected program costs, and other issues may change the revenue and expenses.

Art, theater, community gathering, creativity and community empowerment.

Low-cost Mentorship, training and loan packaging assistance.

Free Technical assistance and training

Family Resource Center

Join the Alum Rock Business Association

Elevate Your Business and Community